• Client: Gamified Labs.
• Location: Dubai – United Arab Emirates.

I was requested to create a character for a game. The client wanted it to be an old male from the ancient Bedouin tribe (a nomadic Arab tribe that lived in the desert). The character needed to reflect wisdom, as it was meant ti be an old and experienced individual. To accomplish that goal, I made a series of sketches of an old man from that region, with variations in clothes and complexions. You can see the process in the image below, from the first proposals to the last and chosen one.

• Client: Bamboo Restaurant.
• Location: Lima – Peru.

The client was a Chinese restaurant. They wanted a group of dynamic characters, related to the ancient Chinese martial arts. I proposed three characters: an old master, a young monk, and a young kung fu practitioner, being these two young guys, the old master´s disciples. They aimed to interact in daily and casual situations. From physical training situations to more particular ones related to food, as those on breakfast, lunch, and dinner time.

• Client: Xtreme Land.
• Location: Qatar.

This was a character design request from an arcade and amusement area called “Xtreme Land” inside a mall. They already had a character, but the idea was to give it a fresh and improved look. To achieve it, I preserved the fox animal the original character was based on, but defined more of his specs, for example, the ears, the face, the clothes, and his happy attitude. Even cartoonish, I also fixed some anatomical issues from the original character, so its presence and poses stand out.

• Client: Al Bayan Newspaper.
• Location: Dubai – United Arab Emirates.

The newspaper had the idea to publish some stories about an Emirati family (a local family), with topics related to the Arabic culture and tradition. The family characters I created and illustrated were: a grandma, a mom, a dad, a son, and their two pets (a cat and a falcon). At the end, the project didn’t come to fruition, but even so, I learned and enjoyed a lot making the characters for this fascinating culture.

• Client: Huascaran Programme – Ministry of Education of Peru.
• Location: Lima – Peru.

The Huascaran Programme was an initiative from the Ministry to make technology more accessible to all students, especially those in the most remote rural areas of Peru. Named after the iconic Huascarán mountain in the Andes, the programme needed a character to embody its mission. Rather than choosing a technological gadget as the mascot, I was inspired by the Huascarán mountain itself, both for the name and to create a friendly Peruvian mountain character. This character, while different from the educational and technological elements, interacts warmly with them, helping to share the programme’s ideas in an approachable and engaging way.

• Client: Pontificia Universidad Católica del Perú (PUCP).
• Location: Lima – Perú.

For the 14th Peruvian Chemistry Olympiad at PUCP, the challenge was to create a visual identity that felt fresh and engaging for a student audience, rather than relying on dense chemical formulas. My solution was to design a charismatic mascot, drawing inspiration from the textures of laboratory glassware. A key conceptual touch was integrating the Olympic rings as a molecular graphic, worn proudly on the character’s chest like a t-shirt design. The result was a vibrant and memorable identity that captured the event’s spirit, driving student interest and ensuring the Olympiad stood out prominently among the university’s activities.

• Client: Blink Studios.
• Location: Dubai – United Arab Emirates.

I was approached by the studio to help develop a brand mascot for Dubai’s Expo 2020. The mascot needed to embody the event’s sub-themes: Opportunity, Mobility, and Sustainability, while also representing the UAE as the host nation. We held several meetings to brainstorm what could best symbolize these ideas. Ultimately, we decided to create three unique humanoid characters, each representing one of the sub-themes. Here is how we defined them:

• Opportunity: a humanoid in a gecko outfit, as this animal is smart, thinks fast, and takes risks.
• Sustainability: a humanoid on-palm outfit, as this is a known example of green life in a tough environment.
• The Mobility: a humanoid in a falcon outfit, since this animal is fast, sharp, and also strong.

A fourth character option was also made, based on the mobility sub-theme character, but greatly improved, as this animal creature was the main one among the other two.

• Client: DIFODS – Ministry of Education of Peru.
• Location: Lima – Peru.

While designing virtual courses for the Directorate of Teacher Training in Service (DIFODS) at the Ministry of Education of Perú, I proposed creating teacher characters to guide the learning process and serve as hosts for these courses. This approach resulted in a more engaging and accessible presentation of course content, enhancing the overall learning experience.

I designed three male and three female characters, each depicted in casual attire. Their poses varied, even when standing, and their facial expressions alternated between open and closed mouths to represent speaking and silent moments. This diversity allowed me to match their gestures and expressions to the specific content of each course.

• Client: Personal Project.
• Location: Lima – Peru.

Following the creation of my personal brand logo, a head adorned with a rocket helmet, I was inspired to develop a full character for my brand. This led me to create “Rocket,” a youthful protagonist, and his sidekick, “Boris,” a Siberian Husky inspired by a beloved dog I once owned.